Kevin Conroy took the reins at Canadiana Financial in 2013, bringing with him more than a quarter century of experience in the financial services sector. As president, Conroy leads the charge to bring Canadiana customers more nimble products and pricing flexibility. A big believer in technology solutions, Conroy has made video, social media and other emerging platforms core components of the company’s communications strategy. In the last year, Conroy has overseen Canadiana’s growth as the company has made several key hires, including a new VP of national sales and directors of business development for Vancouver and GTA East. Prior to his appointment at Canadiana, Conroy served as a regional manager and then vice president of home financing solutions at Scotiabank. He also served as a regional sales manager at TD Canada Trust.