Director of marketing

XMC Mortgage

When Kim Mercer returned to Ontario last year after 10 years in Vancouver, she knew it would be a challenge. “It was scary, uprooting our lives to move again after working in a different space for more than a decade,” she says. “It could have been a galactic mistake.”

It turned out to be just the opposite. Mercer has played a large role in XMC Mortgage Corporation’s success over the past 12 months, including being one of the key people behind the XMC rebrand and launch. Her influence in updating the company’s messaging and renewing its focus on the client experience helped XMC achieve 200% year-over-year growth.

Mercer credits her colleagues with the success. “Everyone’s all in, all the time,” she says. “Our team is amazing. That commitment has resonated with our broker community – they’re looking for a more personal experience for their clients and a true lender partnership.”

Outside of her daily responsibilities, Mercer is active within her local community hockey association and helps plan culture-building initiatives for XMC.